Essence No. 01 · The Front

The Front kit.

A site, an enquiry form that actually routes, and a way to take a deposit.

Formulated for Anyone who needs a credible front door and nothing behind it yet.

01 The texture · what it looks like

This, with your
name on it.

Every kit ships with one layout. You set the palette, the typeface and the logo — and that is deliberately where it stops, because a layout you can move is a layout that goes wrong.

yourpractice.com
Enquire

A front door
that does not
lose people.

Five pages, written properly, with an enquiry form that reaches you and tells the sender it arrived.

Get in touchHow I work
Replies within a working day
Sample

A front door that does not lose people.

Five pages, written properly.

Get in touch

Set the colour and the type. The layout is ours and it stays ours.

The kit as it ships. Your palette, typeface and logo go in; the layout and the spacing stay exactly as they are. Try it: the swatches below restyle the sample, and nothing else moves.

Your ground
Your accent
Your typeface
Your inkfollows the groundYour logogoes where the mark isLayoutfixed
02 Functionality · the ingredients

Everything
it does.

Written out in full, because a feature list of three words each is how people end up buying the wrong thing.

  1. 01

    Five pages, structured

    Home, what you do, about, fees and contact — the five a visitor actually looks for, in the order they look for them.

  2. 02

    An enquiry form that routes

    Goes to your inbox, sends the enquirer an immediate acknowledgement in your words, and never silently fails.

  3. 03

    Deposits and one-off payments

    A Stripe or Mollie link that works from any page, so someone can pay a consultation fee without a phone call.

  4. 04

    Your colours and type

    Set the palette, the typeface and the logo. The layout and the spacing are fixed — that is what makes it a kit.

  5. 05

    Written for search

    Real titles, real descriptions, a sitemap, and structured data for a local business. Not an SEO product, just not broken.

  6. 06

    Cookie-free analytics

    Aggregate visitor counts with no banner to click, because there is nothing to consent to.

  7. 07

    Accessible and fast

    WCAG AA contrast, keyboard navigable, and it loads on a phone signal in a van.

03 Formula facts

The numbers
and the limits.

Formula factsEssence No. 01 · The Front
PagesFive, plus a legal page and a 4045 + 2
LanguagesOne included; a second is €300 on a bought kit1
IntegrationsStripe or Mollie, your email, a calendar link3
EditingText and images through a simple editor. Layout is fixedContent only
StackStatic HTML and CSS. No database, no CMS to updateStatic
Hosting needAny static host. Works on a €5 planMinimal
SetupTwo hours with us, or on your own from the manual2 hours
04 Honestly

Not
formulated for.

The most useful list on this page. If you need any of these, this kit is the wrong purchase and we would rather you knew now.

  • Booking or a calendar of your availability — that is the Practice kit
  • Client records of any kind, so nothing here is subject to health-data rules
  • Invoicing, quoting or anything that remembers a customer between visits
  • A blog. Add one later if you will actually write it

Needing something on this list is not a problem — it is just a different route. The Diagnosis exists for exactly that, and the fee comes off a Treatment.

05 Two sizes

Buy it once,
or rent it monthly.

Buying means you host it and it is yours, with the source code. Renting means we host it, update it and answer the phone. Same software either way.

Buy it (full size)

€1,200 once

Yours outright, source code included. You host it — any static host plus a small database if the kit needs one, typically €5 to €25 a month. No licence, nothing expires.

Source code
Included
We install it for you
+€400
Your hosting, roughly
€5–25/mo
Updates
Yours to apply
Support
€120/hour, as needed
Buy The Front→

Rent it (refill)

€65 per month

We host it, keep it patched, back it up and answer when something is wrong. Cancel in any month and take your data with you. Nothing to install and nothing to maintain.

Hosting and backups
Included
Updates and patches
Included
Support
Included
Setup
€400 once
Notice period
None
Rent The Front→

Buying with installation costs €1,600. At €65 a month, renting costs more than that after about 25 months — so if you expect to keep it longer than that and do not mind hosting, buy it. We would rather say that than have you find out in year three.

Break-even

How long will you keep it?

Buy + install
Rent

Next kit Serum No. 02 The Practice →

Solo therapists, coaches, mentors and consultants who see people by appointment. See it.